QBrand

Native advertising that leaves a real impression

MAKE AN ENQUIRY
Stay top-of-mind, literally

Here's how it works.

Deeper engagement

A new channel for organisations, brands and artists to connect with audiences.

QBrand integrates your brand seamlessly into the excitement of over 200 live trivia nights around Australia. We have highly attentive, engaged audiences that come back week after week for enjoyable social experiences with a competitive edge.

A redbull promotional screen displaying a QR code at a trivia venue
By the numbers

What Do Our Audiences Look Like?

Q Brand reaches an average weekly audience of 10,000 Australians. A majority of our audiences live in metropolitan areas, and have slightly higher than average disposable income and spend regularly on entertainment and  hospitality.

An excited crowd at a trivia venue
~10K

Avg. Weekly Attendance

2

Minutes Spent on Each Question

210

Shows Per Week
(and Counting)

The bottom line

Pricing

For a general placement in one of our quizzes, we offer a clear pricing structure. We quote you a price per show and provide the maximum potential cost if all shows proceed as planned in a given week. If fewer shows occur due to unforeseen circumstances, you'll only be charged for those where an impression was served.

Crowd watching intensely at a trivia venue
the logistics

Seamless Placement Process

When say you want in, we put our brains to work and shoot you the options in a falsh. We’ll confirm that the placement creative and question meets your approval.

We’ll also request any creative materials we need from your end.

Our team will then update the shows with the new questions and collateral.

A photo of a trivia question about Tim Tam flavoursA trivia question involving a messily redrawn version of the movie poster for Mad Max Fury RoadA photo of a trivia question about Rapunzel from the movie TangledA photo of a trivia question involving the contents of a fridge with many food products visible
The bottom line

Quick Turnaround

We can have placements broadcast as soon as the following business week - provided we receive the materials by our Wednesday cutoff.

A photo of a trivia question about Tim Tam flavours
Customisation

Bespoke Segment Development

If you need custom development involving our creative team, we’ll collaborate with you on the scope and requirements.

We have an in-house film and recording studio, graphic design team, web developers and marketers. A detailed cost breakdown for production will be provided on top of the placement fees.

Photo of two men operating a camera in a film studio

The response has actually been better than we expected so we will definitely look to do more things in the future and integrate our campaigns...

Field Marketing Manager

A collage of logos including Dominos, Redbull and General Pants Co
Channel COmparison

How does it compare?

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